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About
Throughout her career, Sara Al-Sumari has played a key role in elevating Saudi Arabia’s presence on the international stage through her innovative approach to protocol and event management. Under her leadership, TDDHC has become a trusted partner for government entities and global institutions seeking to execute world-class events rooted in Saudi values of hospitality (karam), respect, and excellence. Her ability to integrate Saudi identity with international standards has positioned her as a prominent figure in the field of cultural diplomacy and professional protocol management.